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SupplementsGCC·2024

Peak Nutrition

$0 to $6M ARR in 14 months with a paid-first launch playbook.

BrandPerformanceCreativeWeb

$6M

ARR

from $0

4.5 mo

Time to seven-figure

28 days

Payback

6

Markets

The challenge

Category incumbents had 10-year head starts. Founder had capital and product quality but no go-to-market muscle.

Our approach

  • 01

    Positioned against "clinical" US imports with a regionally-native, performance-first brand.

  • 02

    Launched with 8 SKUs and a 3-tier bundle structure designed for AOV > $120.

  • 03

    Paid-first launch: saturated Instagram + TikTok with 60 creative variants in week one.

  • 04

    Built a WhatsApp-first retention layer with a two-person concierge team.

Outcomes

  • $6M ARR in 14 months across 6 GCC markets
  • 28-day CAC payback held through scale
  • 26% repeat rate by month 6
  • Acquired by a regional conglomerate at a revenue multiple
"We interviewed six agencies. Multipliers was the only one who showed up with a P&L model, not a deck."
Omar A. · Co-founder, Peak Nutrition
Accepting 4 partners · Q2

Multiply the number.

A ten-day audit, a ninety-day sprint, or a multi-year partnership. Start with the audit — you'll know by day two whether we're the right operators for you.